MyPrize and Crypto.com Partner to Introduce Prediction Markets in Social Gaming

Sweeps and prediction markets collide in the latest collaboration between MyPrize and Crypto.com. In a press release published November 4th, 2025, MyPrize revealed that it inked a partnership with Crypto.com and Derivatives North America (CDNA), a CFTC-registered exchange and clearing house, to launch MyPrize Markets, a new business model that blends prediction markets with social gaming. 

MyPrize Markets is expected to offer event contracts based on sports, politics, crypto and more. The new social gaming platform will become available across devices and accessible domestically and internationally through MyPrize.com and MyPrize.us.

A Partnership To Expand Social Betting Experiences

MyPrize is betting on prediction markets by leveraging the crypto exchange’s enterprise-grade infrastructure to offer a thrilling and intuitive prediction market. In a statement, both companies say that MyPrize Markets is a reinvention of the prediction market, focusing on “frictionless and user-centric experience”. Prediction markets may be a thing for traders, but the new agreement aims to bring them to everyone. 

According to Zach Bruch, Founder & CEO of MyPrize, the new platform will deliver fun and engaging experiences to the players by investing in social, live streaming content, and community engagement.

Crypto.com, on the other hand, continues to expand its footprint in the prediction market industry. The popular digital currency exchange inked an agreement with Underdog in September to deliver prediction markets in 16 states where sports betting is not allowed.

Recently, the company finalized its agreement with Hollywood.com to offer entertainment-based event contracts.

Here’s What to Expect from this New Partnership

The new partnership between the crypto exchange and MyPrize aims to challenge established prediction market platforms like Robinhood and Kalshi. This will be the first time that social gaming and prediction markets are available on one platform. 

Also, the new service blurs the line between social/sweepstakes casino gaming and other regulated financial products, and may create precedents on how prediction markets operate and are accessed by players. 

Analysts expect that the new site will attract new demographics, tap into social engagement, and push for prediction markets as entertainment and data-driven tools. In short, the MyPrize and Crypto.com partnership flips the script by offering players a fun, convenient, and social way to bet and trade on real-world events.

REFERENCES:

• MyPrize Press Release